What’s the most important social enterprise in 2013? In a recent article by Contributor Giovanni Rodriguez, Forbes says it’s job creation, and that Goodwill is leading the pack. Take a look:


The other side of job creation — job preparedness — is one of the nation’s top priorities.  What does this mean for Goodwill, an organization that’s been at this for more than 100 years?


For those of you who know Goodwill only as the chain of retail storefronts (there are 2,800) where you can donate or purchase used goods, it might be surprising to learn that the retail business — and several other Goodwill operations — are singularly focused on funding programs that enable Americans to find jobs, train for them, and practically prepare for them.  Not too long ago, the organization also began to expand their market footprint by adding digital to the mix.  Shopgoodwill.com is one of the top auction sites on the Web today.  With all of its storefronts — both physical and digital — Goodwill is raising a massive amount of cash to serve its core mission.  Total amount of revenue generated last year by Goodwill’s 165 agencies in the US and Canada (and 14 affiliates in 13 other countries):  $4.43 billion.  And with more than 80 cents on the dollar going toward its mission, the impact is substantial.  In 2011, more than 190,000 people found jobs through Goodwill and served more than four million people with “community-based services such as child care, youth mentoring, financial education and transportation.”  And, as the email signature of some of their staffers says, “Every 38 seconds of every business day, a person served by Goodwill earns a good job. Every 8 seconds, another person accesses Goodwill opportunities to build careers and strong families.”

To read the full article, click here.

Here at Goodwill Industries of Greater New York and Northern New Jersey, Inc., our organization includes 42 stores and 70 programs in 30 sites spanning the 5 boroughs of NYC, Northern NJ, Long Island, and the Hudson Valley. Our stores reach all the way to the Albany area.

We are 1 of the 165 Goodwills across the country, and we are proud to be proactive in the concerns of our times, working hard so that others can get to work, too.

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